How to Scale a Video Business

I got scammed. EP #339 - Den Lennie

Den Lennie Season 6 Episode 339

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This week, Den shares a personal story of being scammed while buying firewood and the valuable marketing lessons learned from the experience. Discover how this mishap underscores the importance of speed, honesty, and customer-centric responses in business. Tune in to uncover insights that can help you avoid similar pitfalls and enhance your marketing strategies.


Here's a sneak peek of what you'll hear:

  • The Scam Experience. Detailed account of the scammer’s tactics, including persuasive communication and upselling techniques.

  • Marketing Lessons. How answering questions and immediately asking new ones can keep customers engaged.

  • Reflection and Accountability. Discussion on the importance of taking responsibility and learning from errors.

  • Advice for Video Business Owners. Highlights the benefits of having control over one’s business versus relying on external factors.

  • Community and Support. Mention of the benefits of the group, including weekly calls and training sessions.

  • Conclusion. Den wraps up the episode by emphasizing the importance of learning from mistakes.

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